BSA Brand Identity
Telling the Scouting Story
Every project will have its own requirements and limitations. Use the selections from one of the columns below for your project. Only the typefaces listed in this table are permitted.
Good typographic structure helps readers know where to enter and exit your text when reading and scrolling, especially in long-form text such as web pages or email newsletters.
Done well, type on its own can be a compelling and distinctive visual element, sometimes reducing the need for a photo or illustration.