Learn How to Reach Underserved Markets During March 25 Webinar

Traditional Scouting programs and media campaigns can be effective in reaching large segments of the middle class population, but different efforts may be necessary to connect with African American, Asian American, Latino American, and other minority groups. Some of the youth from these communities may also include low-, middle-, and high -income, from non-English-speaking backgrounds; poor rural/urban areas; and youth with disabilities or special needs.

Join us to learn how to be inspired in serving all your underserved markets. Learn from councils that are serving twice the national average on how to strategically reach all the markets in our communities. The topics will include funding your underserved markets, professional and volunteer staffing, program delivery, and marketing to your underserved markets.

We hope you will set aside time to join this one-hour broadcast on Wednesday, March 25, at 10 a.m. CST (11 a.m. EST, 9 a.m. MST, and 8 a.m. PST), and invite those on your team to sit in on the session. You can access the broadcast using the following Livestream link: new.livestream.com/bsa/nationalcouncil.

We look forward to sharing our “best practices” with you. If you cannot make it, a recording of the event will be available at the address listed above.